Abby Wright Day
ahwphotographs@gmail.com
I am a multidisciplinary creative focused on visual storytelling, brand identity, and spatial design. My work brings art and philosophy into conversation, creating immersive environments and brand expressions that translate complex ideas into experiences people can connect with.
Alongside my exhibition and installation practice, I have developed commercial work across luxury and lifestyle sectors. I have shot advertising campaigns for Mitchell Gold + Bob Williams, created merchandise and branded apparel for the Sconset Casino, and developed branded experiences for high-end tennis facilities in Nantucket and gallery spaces on Cape Cod.
As part of my work with Marie Selby Botanical Gardens, I worked with my team on a exhibition centered on George Harrison’s life as a gardener and the restoration of Friar Park, in collaboration with Olivia Harrison. I designed a botanical wallpaper inspired by the landscape and archival material, which became a defining visual element of the exhibition and generated strong public demand. This project reflects my ability to translate heritage, place, and narrative into distinctive visual systems that resonate with a broad audience.
I have also collaborated with the Alexander Calder Foundation on an exhibition at Selby Gardens, and am currently developing an exhibition with Lynn Goldsmith. In addition, I created two exhibitions with Patti Smith, shaping environments that bring together image, text, and spatial experience. These collaborations reflect a consistent ability to work closely with artists, estates, and foundations to translate vision into cohesive public-facing work.
My work includes brand systems, campaigns, packaging, and physical environments, with a clear understanding of how each touchpoint contributes to a unified identity. I am experienced in leading projects from concept through execution, working across disciplines while managing production, timelines, and budgets. I approach design as both a creative and strategic discipline, ensuring that visual decisions support broader brand and business goals.
Abby received her Masters in Contemporary Photography; Practices and Philosophies from Central Saint Martins and holds a BFA in Photography from the School of Visual Arts. She has exhibited her own work at Saatchi Gallery in London, The Tate Modern, and The Ringling Museum, amongst others.